The Multifaceted Impact Of Artificial Intelligence (AI) In The Hospitality Sector: A Critical Assessment
Ali Bakir
Current issue and published articles from Journal On Tourism & Sustainability (JOTS).

Complex interactions among human behaviour, organisational processes, and consumer experiences characterise the tourism and hospitality field. Traditional symmetrical research methods often impose rigid models and lin...
Yechale Mehiret Geremew, Carina Kleynhans
Ali Bakir
Vikram Katoch, Tangjakhombi Akoijam
Rojan Baniya, Birendra KC, Binod Chapagain
Yechale Mehiret Geremew, Carina Kleynhans